
Wool Cup
The Context
Wool Cup is an urban café and bistro in Hyderabad, from Film Nagar to the Financial District, built to feel like a hug in a mug: warm, nostalgic and made for every age.
The logo was already in place. Wool Cup needed menus and packaging that carried that warmth from the table to the takeaway bag.
The Idea
Soft cream and coffee brown, simple line illustrations and plenty of breathing room, so every menu and every box feels like a small, friendly note from the café.
The Solution
Three menus, for food, breakfast and coffee, each with its own illustrated cover and clear, easy sections. The food menu even points guests to Pause & Colour, the café's colouring books for a slow moment over coffee.
A full takeaway range followed: double-wall cups, paper and delivery bags, pastry, burger and pizza boxes and a cutlery kit, all signed off with the same line.
- Menu Design
- Packaging Design


Great experiences are handcrafted.





